Would You Like for Me to Talk Dirty to You?
May 15th, 2008 • Art / Site • 1 Comment
As I mentioned in my previous post about the redesign, it’s been in various states of non-progress for about three years. I figured it might be fun to talk about how it evolved over the last year (since that’s the only time I actually did anything slightly serious) and finally ended with the Dirty you see today. I always find the evolution of a design interesting and hope that you will too.
Oddly enough, the very first idea I had for a new design had the most similarities with the final product. The colors came from the Cherry Cheesecake theme on Kuler.
Then I wandered off down a rabbit trail lined with spring grass and fresh raspberries. Or something.
After I got bored with that, it was another six months before I tried anything. At that point, did some iterations with brown and blue stripes.
By the third revision, it was starting to get somewhere, but it still wasn’t feeling right. So I took another break. When I revisited the ideas a few months later I promptly dropped the blue and faded the background, moving the design a little closer to the final product.
(I kind of abandoned this one midway through, I think.)
Then I got Super Mario Galaxy and well, that was the end of that. (Because that game? Is made of awesome).
Once I had gotten all 242 stars (yes, that’s 121 as Mario and then the same 121 as Luigi… what can I say? I’m a completionist), I got inspired to make a worn version of the circles logo.
However, Copperplate didn’t feel quite right for the logo, so I started surfing around for distressed fonts that might have the look I wanted. As soon as I discovered Bleeding Cowboys, I knew I had the right font. When I added it to the design, however, it obviously needed some tweaking.
So I did some editing to eliminate the flourish of the second n and differentiate the i’s, v’s, and n’s. The other tweak I made that I think really makes the logo work better was to remove the serif from the a and join it with the n’s flourish.
After that, it was all just implementation.
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